Golden Seals

Sports Logo Design

Overview

Commissioned by the Super Design Bowl, we were asked to update the original California Golden Seals NHL logo.

Approaching this project, we recognized seals are not known for being intimidating and predatory animals. The biggest challenge we needed to overcome was creating an identity that fit the aggressive style of play hockey is known for with an anatomically accurate depiction of a seal.

Project Scope:

  • Primary Logo 
  • Supporting Logo
  • Custom Wordmarks

More Case Studies

Weston Tree Service

Corporate Identity – Brand Strategy Overview Having initially connected with Weston Tree Services through...

Read More

Osborne Cardinals

Sports Logo – Visual Identity System – Trademark Application – Environmental Design The Challenge...

Read More

Kennesaw Mountain

Institutional Identity Design – Athletic Identity Design – Brand Strategy – Environmental Design Project...

Read More

Image Institute

Logo Design – Print Design – Brand Guidelines Overview Image Church, located in Marietta,...

Read More

Golden Seals

Sports Logo Design Overview Commissioned by the Super Design Bowl, we were asked to...

Read More

Due West

Institutional Identity Design – Athletic Identity Design – Brand Strategy – Environmental Design Overview...

Read More

CITA

Institutional Identity Design – Environmental Design – Marketing & Communication Strategy School Bio The...

Read More

Brand Audit

Contact us