5 Common Misconceptions About Good Logo Design
Discover the truth behind common logo design myths and learn how to create a logo that truly represents your brand.
What’s The Difference Between A Logo Refresh And A Logo Rebrand?
How do you know if a logo refresh or rebrand is best for your company? This article explains the differences and helps you choose the best for you.
VinoBarrel
Logo Design Print Design VinoBarrel is a state-of-the-art automated wine-pouring system. Seeking to blend the old world of wine production with the new world of modern technologies, VinoBarrel developed a patented product to enhance the everyday wine-tasting experience. As a start-up, crafting their logo and brand story was an important first step. The Problem Even […]
RoofingCo.com
Logo Design A prominent construction service company in southeastern TN wanted to expand its sub-brand portfolio. The first sub-branded company they launched was a roofing company called RoofingCo.com. The identity we developed for this company would lay the groundwork for how we approached the branding of future brands such as ConcreteCo.com. The Problem With RoofingCo.com […]
Image Institute
Logo Design Image Church, located in Marietta, GA, was looking to develop a logo for their newly created Image Institute. The Institute was developed to train local church members and the surrounding community. Image Church’s goal is to provide classes that cover topics ranging from the Biblical storyline to theology, and classes that teach people […]
Can I Use Someone Else’s Mascot Logo?
Are high schools and other entities allowed to use someone’s mascot logo? What are the legal and ethical considerations?
What Is The Difference Between A Brand Mascot And A Logo?
What are brand mascots and logos and how do I know which one is best for my company?
Pebblebrook Falcons
Established in 1963, Pebblebrook High School relied on various representations of Falcons and birds to identify their sports programs. With new leadership in place, it was time for “The Brook” to move forward and change their brand narrative. The Problem Previous school logos lacked professionalism, uniqueness, and the ability to establish a genuine connection with […]
Weston Tree Service
Brand Mascot Logo Design Weston Tree Service, a veteran-owned business shaped by multiple generations of tree work, exemplifies excellent service and quality. Even though the team at Wesston Tree Service produced reliable work, the clients being served lacked brand awareness. Some clients didn’t even know the name of the company doing work for them. We […]
Kennesaw Mountain
Logo Design Sports Logo This project aimed to create a comprehensive identity system to pass a USPTO application. At the same time, whatever was chosen needed to represent the school and community. Some of the themes the school wanted their new Mustang to embody were speed, power, and determination. The Problem Since opening its doors […]
